Complete Professional Sales Diploma

About This Course

The Complete Sales Diploma from Horizon Academy is a comprehensive program designed to equip individuals with the essential knowledge and skills to excel in the field of sales. This is through a set of actual experiences gained in Horizon Chemical.

Complete Professional Sales Diploma will provide you with a strong foundation in sales principles, strategies, and techniques, enabling you to build successful relationships with customers and drive revenue growth. Through a combination of theoretical concepts and practical exercises.

Content Of Complete Professional Sales Diploma:

Introduction to Sales

Define sales and its importance in business, explore the role of a salesperson, discuss the sales process and its stages, and understand the different sales environments (e.g., B2B, B2C).

Sales Strategies and Planning

Develop sales goals and objectives, Create effective sales plans, Utilize sales forecasting techniques, and Identify target markets and customer segments.

Effective Communication Skills

Master verbal and nonverbal communication techniques, Improve active listening skills, Develop persuasive communication strategies, and Handle difficult conversations and objections.

Customer Relationship Management

Build strong relationships with customers, Understand customer needs and preferences, Provide excellent customer service, and Utilize CRM tools and systems.

Buyer Persona Analysis

Create detailed buyer personas, Identify customer pain points and motivations and sales approach to specific buyer personas.

Handling Objections

Anticipate and address common objections, use effective objection-handling techniques, Turn objections into opportunities, and maintain a positive attitude during negotiations.

Closing Techniques

Understand different closing techniques, choose the appropriate closing technique for each situation, Overcome common closing obstacles And Follow up effectively after closing a deal.

Sales Call

Prepare for sales calls, Structure effective sales presentations, Handle questions and objections during sales calls and Follow up after sales calls.

Digital Sales

Understand digital sales techniques and utilization of digital tools.

Negotiation Skills

Develop effective negotiation strategies, Understand negotiation tactics, Prepare for negotiations, and Achieve win-win outcomes.

Continuous Development of Sales Skills

Identify areas for improvement and update on best practices.

Sales Ethics

Understand ethical considerations in sales.

Performance Analysis and Evaluation

Analyze sales data, identify areas for improvement, and Set goals for future performance.